
Voices » Navi Radjou » Obama's Innovation Agenda: An Open Letter to the President-Elect
11:41 AM Wednesday November 12, 2008
Dear Mr. President-elect:
Congratulations on winning a hard-fought, well-deserved presidential election!
Unfortunately, you won't enjoy a long honeymoon period as the US desperately needs your visionary leadership to pull itself out of the economic quagmire it is being dragged into. Just last week, US unemployment reached a 14-year high of 6.5% and the stock market shed 929 points within two days.
The only way we can reboot the ailing US economy is through increased innovation. You seem to agree. Your electoral platform calls for doubling federal funding for basic research and making the current R&D tax credit permanent. You also want to invest $150 billion over 10 years to develop green technologies and create jobs.
But here is some bad news: merely cutting R&D taxes and pumping more dollars into big national research projects just won't make America more competitive. Actually, the very notion of linking innovation and national competitiveness is an outdated mental model that harks back to the Cold War, when the US embarked on an innovation arms race with its then-rival USSR, galvanized by the Soviet Union's launch of Sputnik in 1957.
Unfortunately, you will be entering into the White House in 2009, not in 1959. Back in the 50s, America dominated the world economy, and the US could afford to rely exclusively on local R&D talent to innovate for a relatively-insular US market. But today, the share of the US in the global tech economy is shrinking, with emerging nations like Brazil, India, and China expected to contribute more than 50% of the global economic growth in coming decades. Welcome to the post-American world, as Newsweek editor Fareed Zakaria calls it.
Unlike the 50s when the world was divided by the Manichean Cold War mindset, this post-American world will be economically more integrated and culturally more interconnected. Need evidence? Just check your kids' Facebook buddy list: I bet their online friends are spread out across all continents! The operative word today and in the future will and should be "cooperation," not competition. Your innovation agenda for the US should reflect this huge mindset shift.
As a multicultural person, you are keenly aware that in today's interdependent world, there is nothing "exceptional' about US issues that require innovative solutions to be developed by America on its own. The US energy problem is the same as the Chinese energy problem; we have one global energy problem to overcome. There is no separate US healthcare issue and Indian healthcare issue; we have one global healthcare issue to overcome. In the post-American world, the US needs allies worldwide, especially India and China, to tackle the pressing socio-economic issues that affect both Americans and citizens worldwide.
How can you imbue this spirit of "inclusive exceptionalism" in the US innovation agenda? By first getting American policy-makers and citizens to recognize that in the nascent multi-polar world order, (national) knowledge no longer confers power, but (global) knowledge-networking is the new source of power. Let me elaborate a bit...
The consuming middle-class and low-cost producing talent in international players -- especially Brazil, Russia, India, and China -- are propelling the US companies into a new global ecosystem called Global Innovation Networks. In this emerging collaborative market structure, global demand for innovation will fluidly match worldwide -- not just US -- supply. The blossoming Global Innovation Network model hinges on what Warren Buffet calls "true trade": not just exporting products and services but also importing ideas and talent.
To ensure that America runs a surplus in the true trade of Global Innovation Networks, you need to promulgate an innovation agenda that expands US' ability to successfully cast the four Global Innovation Network roles:
1) Inventor. You must recommend efforts to expand the US talent base to support not just product invention but also the creation of new business processes, services, and even business models. Imagine how Six-Sigma-trained physicians can improve patient scheduling processes in hospitals -- or how teachers with financial skills can devise an innovative model to attract private capital into rural educational programs. And while building these local capabilities, US workers must also learn to collaborate with inventors worldwide.
2) Transformer. You propose to set up a fund for innovative manufacturing firms. But US manufacturers' real success will hinge on their ability to transform globally sourced inventions into final products -- and transform these products into successful sales. With services now accounting for nearly 80% of the US GDP, US manufacturers and retailers need to be trained on how to drive "service innovation" in order to acquire and retain their customers both in the US and international markets. Position the post-industrial US society for success in the global services economy by shifting some of your planned hard sciences research funding into the emerging field of "service science."
3) Financier. Promote the global deployment of US capital into the four specialized Innovation Network roles -- and attract foreign capital into the same roles played by US firms. This explicitly means shifting the financing by VCs and mutual funds away from just focusing on startups and vertically integrated invention-to-innovation firms. For instance, you should finance the training of US-based Inventors and Transformers in the ways of development economics so they can devise creative schemes like microfinance to tie the poorer consumers in Africa and Latin America into Global Innovation Networks - which is exactly what Microsoft is doing in India.
4) Broker. You should call for the establishment of Brokers: organizations that facilitate and accelerate the invention-to-innovation cycles by linking Inventors, Transformers, and Financiers worldwide. These Brokers could even be co-located with -- and form the core of -- existing innovation clusters like Silicon Valley and the North Carolina Research Triangle. One example of a Broker is The Indus Entrepreneurs (TiE), which connects VC firms in Silicon Valley with Indian startups.
Global Innovation Networks represent the rising tide that lifts all boats, bringing benefits to all companies and regions involved. Let me pick one country, India, to illustrate this point. IBM employs hundreds of inventive PhDs in Bangalore who work jointly with its US-based consultants to co-invent and co-transform innovative solutions for IBM clients worldwide. Similarly, Indian IT outsourcer TCS finances and brokers inventive R&D projects at MIT and in Silicon Valley, which are transformed into client value by TCS's American consultants. If only you could strengthen the budding US-India Innovation Networks, the world's largest and the world's oldest democracies can jointly innovate solutions for major global issues such as water scarcity, healthcare, and oil shortage.
Now, let's talk policy. As the next US president, how can you bootstrap these Innovation Networks? Unfortunately, you just can't legislate their adoption by passing a law in the US Congress. Like democracy, innovation needs to be cultivated at the grassroots level. I encourage you to work with state and local governments to adopt globally-minded innovation-led economic development policies. They can learn from California, which has a head start on that front. Indeed, under the guidance of the Bay Area Council Economic Institute, Californian lawmakers are contemplating ways to recast Silicon Valley as a broker of Global Innovation Networks - by facilitating linkages between inventive Bay Area startups and universities and global Financiers and Transformers.
Rather than promoting a "national" innovation agenda, or setting up a fancy but useless National Innovation Foundation, you should facilitate US states' bottom-up integration into Global Innovation Networks by: a) improving immigration law to allow unrestrained "brain circulation" between the US and partner countries, and b) signing science and technology cooperation deals with talent-rich countries like Brazil, China, and India. That way, ship-builders in Maine will be able to team up with MIT nanomaterials scientists and resourceful Chinese logistics providers to invent energy-efficient cargo ships. And creative startups in the Midwest can link up with Brazilian bio-fuel experts to transform ethanol into a sustainable energy source for America.
I am proud of your desire to emulate Mahatma Gandhi, who was committed to creating positive change in the world by bringing people together peacefully. Gandhi famously said: "Interdependence is and ought to be as much the ideal of man as self-sufficiency." I am confident that, under your presidency, you will infuse America with that new spirit of interdependence by solidly anchoring the US in emerging Global Innovation Networks.
Sincerely,
Navi Radjou
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Navi Radjou is the Executive Director of the Centre for India & Global Business at the Judge Business School at the University of Cambridge. The Centre brings together business, academic and policy leaders and young people from around the world eager to shape India's leading role in the global knowledge economy. Previously, Navi was a vice president at Forrester Research, where he led the firm's analysis of how globalized innovation is driving new collaborative market structures and organizational models. Navi is an Indian-born French national and is based in Cambridge, UK.
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Comments
Thank you Navi Radjou. As uasual your views are always insightful and sometimes also inciteful!
Much as your analysis makes a lot of sense in terms of strategic thinking, I noticed undertones of trying to advance pro-asian agenda. I think we are over flogging the capacity and potentials of Asian markets.
I find it a bit offensive that Indians are embarking on a delibrate global propaganda to shift market traffick to themselves and to Indian professionals. Isnt it very funny that Navi's big idea of solving American economic woes is advicing increased economic traffick/collaboration to Asian markets and India in particular. This way, Indian economy accelerates its growth, consolidating their global dominance strategy.
I think Navi should stop insulting our intelligence by giving us his "expert advice" that the solution to global economic challenges is to shift to India. He often uses subtle terms like "collaboration", "globalisation". It appears that emerging markets and other strong economies are covertly celebrating the challenges of the American market. They try to rub it in and emphasise what has gone wrong. Why? There is the covert expression of a competive spirit to take advantage of another's weak moment in order to gain maximum competitive advantage.
- Posted by Wole Adedeji
November 13, 2008 4:11 AM
Navi,
Yours are great comments. The success of today's major innovation hubs can be ascribed to many factors, but one thing that stands out clearly is that every hub that has managed to re-innovate, adapt and maintain its leadership has done so on the basis of the flows of talent, capital and knowledge between them. The deep innovation strengths of San Francisco and New York owe much to the vast numbers of new ideas, talent and capital that come together in these places.
San Francisco has been able to reinvent itself many times over from a defence tech hub, through semicon to software and green tech. Despite what some say, this has not been a result of genetic advantage, rather due to the agility and innovation-readiness borne of global interconnectedness.
Similarly, the US has developed a world-beating reputation for innovation, with much of its history shaped by immigrants. Innovation will continue, but I am not sure how long it is economic to expect this specific comparative advantage to last when the US has closed itself off from its greatest source of inspiration: the outside. This is not just visa laws, but also deep rooted in society - where many people see America as the world.
Obama's greatest success may be in resurrecting America's position as a broker and hub, and creating a more international mindset among Americans.
- Posted by Simon Mulcahy
November 14, 2008 4:39 AM
Navi,
Your views of multi-culturalism as the engine for a "post-American" world is absolute rubbish!
The views of the last 15 years since NAFTA and other trade agreements have hurt the USA in the competitive arena. The USA is the leader in the industrial and technology arenas. Yes, we must look for talent across our borders, however, we have the best intellectual capital in the world between the Pacific and Eastern coastlines in the world. We also have the private and public capital to fund those initatives, despite a looming recession, domestically and internationally.
The econmic competitive engine as I see it, is not that we (USA) need more "multi-cultural" intellectual capital in order to bring about "cooperation", but a competitive engine that out designs "innovation" right into the product or service. Productivity, and lower cost are fine, but breathtaking innovation is the answer. Just go look at China. For what they are worth, they spend a great deal of time innovating rather than cutting costs? Quit beating up on the USA, if not, start spending your rupies instead of US Dollars on your "multi-cultural - cooperative" projects. See how long you can fund your projects?
- Posted by R. Gagosian
November 17, 2008 4:35 PM
What Navi has outlined is nothing new. The tough economic times makes us think inwards, and that is why Navi is getting the short end of the stick. It is unusual to see such caustic comments.
Just as an aside, I strongly believe that free market economy does not automatically preclude regulation. So the current problems our nation and the world is facing is not so much to do with globalization as it is with regulating the trading of options and other novelty financial instruments.
Peter
- Posted by Peter
November 17, 2008 5:36 PM
Ravi,
Interesting article, but your views on the demise of the US are highly exaggerated. In a perfect world, we will continue moving towards a world of regional centers of excellence. In that particular case, we (US) will retain some of our competitiveness in areas where we are the best in the world. Hence the very notion of linking innovation and national competitiveness is NOT an outdated mental model. Secondly, the world is not perfect and there are many regional standards and policies that affect the flow of knowledge or innovation as you put it. This is particularly true in the case of the energy industry which is much more intertwined with local policy than the IT industry.
Pedzi
- Posted by Pedzi Makumbe
November 18, 2008 12:08 AM
What Navi said in his letter was obvious that he is promoting to specifically India, and generally the Asian's big economies' growth, to increasingly make the US dependent on these countries. Since he ignored other countries that have a greate potential in assisting and playing part in the global colaboration, to enable the Ghandi's famous interdependacy,that was not meant to be only India. Innovation is the American talent and the well done over the years, giving it up will not help, and in my opinion the US should look more into reducing the ethnocentricity, and use their innovation methods into understanding the outside world's culture, and how to deal with the differences, not adapting in a certian ways to the outside culture, in which the increase in the international trade, can help reduce the trade balance deficit.
- Posted by Amany Loutfy
November 18, 2008 1:23 AM
I didn't see much in this piece about the role of the Individual.
In my opinion, it is the Individual who provides the ideas and drive to create wealth by conceiving of and implementing new ideas. Where would we be today without Edison or Gates or Jobs or all the other innovators and hard workers who made our world what it is today? Where would we be without that cave guy who invented the wheel?
What a new administration can do for us is to get government and large institutions out of the way of the true powerhouse of Global competitiveness, the ideas and drive of individuals and small groups.
- Posted by tim wilson
December 5, 2008 5:12 PM
The consuming middle-class and low-cost producing talent in international players -- especially Brazil, Russia, India, and China -- are propelling the US companies into a new global ecosystem called Global Innovation Networks. In this emerging collaborative market structure, global demand for innovation will fluidly match worldwide -- not just US -- supply. The blossoming Global Innovation Network model hinges on what Warren Buffet calls "true trade": not just exporting products and services but also importing ideas and talent---
the invention can create any people in any country of democracy here and the new economy
- Posted by Yuri
May 8, 2009 12:56 AM